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Everyone’s sayingApplewas caught flat-footed in the AI race.
How often has Apple been first or even second on anything?
Someday, it’ll be like talking to a firend.
Apple virtually never creates a category.
That relationship is never wholly satisfying.
Developers and engineers, on the other hand, struggle to make that secret sauce.
Someday, it’ll be like talking to a firend.
Then Apple arrives and, for lack of a better term, shows them how it’s done.
Is AI history repeating itself?
He describes how the company is apparently spending over a billion dollars a year on its own AI project.
I think Gurman has it half-right.
Personally, I don’t think there’s much anxiety at all surrounding AI at Apple.
It’s true, there are issues to work out.
The hybrid approach Gurman describes makes sense.
Early AI (and yes, it’s still early days) has been nothing short of a sensation.
The things we can create are remarkableand concerning.
Plus, Apple’s typical timeline usually allows for slower (even 18-month) development cycles among competitors.
Naturally, despite how it may look, Apple is not sitting still.
