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AsThe New York Timesreports [paywall], studios including Disney and Warner Bros.

Discovery are softening their no-Netflix stances.

Netflix

Om Netflix fortsätter med sin tilläggsavgift på 2,99 dollar för lösenordsdelning kan det vara början på slutet av kontodelning.

This seems like a win-win-win situation.

Netflix gets more movies and shows, which makes its offering more compelling.

Studios get more money.

And we get more choice on thebest streaming service.

What’s with the studios' change of strategy?

As you know, back in the early days of streaming it felt like Netflix had absolutely everything.

Several years on, it seems that that might not have been the best strategy.

Many titles will also be available onAmazonand the Disney-ownedHulu.

[But] I’m not positive that it’s reciprocal."

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