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Each technology innovation, in high-resolution imagery, for example, can double the storage demands overnight.
Or the rapid evolution of IoT, which is allowing businesses to generate increasingly high levels of valuable data.
But is this financially, or environmentally sustainable?
Unfortunately, there is not a clear-cut yes or no.
Leaving some real considerations for organizations looking to optimize an existing, or create a new data storage strategy.
Time to take responsibility
The IT industry continues to innovate and address the rising data storage challenge.
And increasingly important costs such as environmental and sustainability factors are rarely considered by businesses at the planning stage.
Do we need to store everything?
And, if so, what is the sustainability compromise?
Businesses face ever more serious demands regarding sustainable operations and reporting as well as stakeholder expectations.
Strategic planning the balancing act
This is not an issue for the IT industry alone.
The responsibility also sits with businesses to put in place robust data management and storage strategies.
Given the scale of data growth, businesses must plan ahead, having a multi-year approach to data storage.
Put simply - how and where should data be stored?
And for what reason?
Of course, there are difficult questions ahead as the demands for data change again.
Ultimately, data growth has significantly increased and will continue to do so.
What happens when everybody gets online?
There is set to be another massive step change in data volumes and data usage.
The question is how is the world, as both individuals and businesses, going to respond?
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