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Martin, who all allegeChatGPTis illegally using their work.
Eventually, it would officially launch as a feature where everybody can try using the voices of consenting artists.
Mixed response
The response from the music industry at large has been mixed.
Bloomberg claims companies have been receptive agreeing to work with YouTube on this project.
However, Billboard states record executives have had a tough time finding artists willing to participate.
However, the air is gloomy.
The industry sees generative AI as an unstoppable force, but its not an immovable object.
The technology is an inevitability that theyll have to deal with or they risk getting left behind.
Ray of positivity
Theres another snag in all this regarding publishing.
Making music isnt a one-person show as there are entire teams involved in production.
Despite the dour attitude, there is some positivity.
Billboard claims rights holders are engaging in good faith to get a deal done amicably.
A few artists do recognize these models could open new avenues for creative expression.
Record executives may be less keen as another Billboard source states AI can put companies at a disadvantage.
Well just have to wait and see what comes from all this.
Again, YouTubes new model could help people explore their creative side assuming deals are made fairly.